About Burn Rate
Our approach is simple – return results in an optimal amount of time by combining group interval training, ‘real-time’ heart rate monitoring, nutrition planning and group motivation. ‘We Work Out Smarter’ by leveraging technology, science, optimized nutrition and fostering a supportive environment. Our experienced coaches will help you every step of the way while our community of passionate members will be cheering you on. BurnRate is local family owned and operated. Our philosophy is designed to motivate you safely, backed by science and accountability.
Attitude, Nutrition, Fitness, Coaching & Accountability are the pillars for optimal health and longevity. We provide Fitness & Nutrition designed to serve our member’s needs, optimally and consistently. We are a Fitness & Nutrition experience that supports the “whole you”. Our program is also designed to motivate and empower the “whole family” as one. Youth Leadership and Training is a key aspect for how we build stronger and happier families.
Concept and Review
The BurnRate Fitness model is based on business model for those who have a passion for fitness, nutrition, and ultimately — results. The company is defining a new standard in the industry one electric and motivated group class at a time.
Franchisees will be responsible for selling the value of BurnRate Fitness. We believe there is a massive amount of value in the membership and each franchisee will be encouraged to replicate the aforementioned pricing model based on their location and demand.
The Franchisor will provide ongoing training and support in many areas critical to the success of the franchisee’s business, including unit operations and maintenance, customer-service techniques, ordering materials, and supplies, suggested pricing guidelines and administrative procedures.
Burn Rate will coordinate development of advertising materials and strategies for the benefit of all members of the franchise network. It will also supply franchisees with consumer marketing plans and materials for use at the local or regional level, and retains the right to approve all local advertising materials that the franchisee chooses to develop. Eventually, all marketing materials and collateral may be uploaded on to an intranet that would provide the franchisees the ability to download documents whenever needed.