Data-Driven Athletic Performance Assessment Business

Basic Athletic Measurement is a mobile, athletic testing brand designed to serve schools, clubs, training facilities, and competitive sports programs. Built around standardized protocols and proprietary performance analytics, the model delivers professional-grade testing without the need for a physical facility. With youth sports participation continuing to grow and elite development becoming increasingly data-focused, Basic Athletic Measurement positions franchise owners at the intersection of sports performance, technology, and scalable service delivery.

A Mobile Model Built for Modern Sports Programs

Basic Athletic Measurement operates as a mobile service. Franchise owners bring testing directly to schools, tournaments, clubs, and training environments, reducing overhead while increasing reach and flexibility. The system blends precision measurement with efficient execution, allowing operators to test large groups of athletes quickly while delivering clear, benchmarked performance insights.

Standardized Testing Protocols

Every assessment follows 20 different validated, sport-specific protocols benchmarked across a national performance database. This consistency allows meaningful comparison across seasons, teams, and development stages.

Proprietary Performance Analytics

Athletes receive detailed performance reports powered by our proprietary scoring systems that identify strengths, gaps, and improvement opportunities. These insights support athlete development, recruiting visibility, and long-term progress tracking.

Subscription-Based Revenue Model

The business is designed around recurring revenue through school, club, and organization subscriptions, creating predictable income and long-term client relationships.

High-Volume, Efficient Service Delivery

Testing events are structured to assess large groups of athletes efficiently while maintaining accuracy, professionalism, and consistency across every session.

Established Industry Credibility

The brand has built recognition among elite coaches, athletic directors, and competitive programs, providing franchise owners with credibility when entering new markets.

The Ideal Basic Athletic Measurement Owner

This opportunity is well-suited for individuals with a passion for sports, performance, and development. Prior experience in athletics or training is helpful but not required.

• Coaches and trainers seeking a complementary business
• Facility owners looking to expand revenue streams
• Sports professionals with access to schools or leagues
• Entrepreneurs interested in a low-overhead mobile model

Training and Ongoing Support

Basic Athletic Measurement provides comprehensive training and ongoing support to ensure franchise owners can operate confidently and consistently.

Foundational Training

Initial training covers testing protocols, equipment usage, safety standards, data reporting, and operational workflows.

Operational and Marketing Support

Franchise owners receive continued guidance on sales processes, territory development, scheduling, and marketing strategies designed to support sustainable growth.

Build a Scalable Sports Performance Business

Basic Athletic Measurement offers franchise owners the opportunity to operate a scalable sports performance business with minimal overhead, recurring revenue potential, and strong demand from schools and athletic organizations. To get started, fill out the franchise form.

This is not a franchise offering. A franchise offering can be made by us only in a state if we are first registered, excluded, exempted or otherwise qualified to offer franchises in that state, and only if we provide you with an appropriate franchise disclosure document. Follow-up or individualized responses to you that involve either effecting or attempting to effect the sale of a franchise will be made only if we are first in compliance with state registration requirements, or are covered by an applicable state exclusion or exemption.