The iDesign business model and franchise platform is designed to provide a high volume, niche business with a proven, validated, consistent and structured seasonal business model. We create holiday traditions that provide lasting memories by crafting unique holiday lighting designs that brighten your holiday season. Our professional design and installation of your exterior holiday lighting and décor gives you the freedom to relax and enjoy the season. Our custom lighting and designs capture the magic and excitement of the season that you will enjoy year after year. We create a holiday experience you will be proud to share with your family, friends, neighbors, and community.
What-s the iDesign Difference?
Unique from the Start From our lights to how we handle our customers, we individualize the entire experience. Our custom lights are manufactured exclusively for us. They have the hardiness of LED lights but the charming look of incandescent lights. After we give our customers their quote based upon the design they would like to be implemented, we provide a digitized picture of the house as it will look once it’s decorated with our custom lights for their approval.
Fantastic Franchise Support
We provide a comprehensive and personalized training program that will successfully and simply teach you every aspect of running an iDesign franchise. We-ll teach you the ins and outs of the extensive marketing and training strategy we-ve developed for our franchises, which will allow you to achieve your personal business goals.
High Rate of Returning Customers
We have created a business model that displays proven profitability and offers enormous value to our customers. Our prices are low — our customers purchase their product as part of their first years’ installation and pay only a reinstallation price for each year after that for installation, take down and storage. This is approximately 60% of their initial cost.
You-re In Control
When you join iDesign, you have the choice of creating a new start-up business, or you can convert your already-existing holiday decorating service to be under the iDesign umbrella. You can run your business just for the Christmas season or expand to include decorations at other times of the year, such as July 4th, Valentine-s Day, Halloween, etc. The options are as endless as you wish to make them.
Low Initial Investment
An iDesign franchise requires a low initial investment — $15,000 for the franchise fee and another $23,400+ to get set up (trailer, supplies, etc.). It’s a home-based business, which cuts down tremendously on your overhead. All you need to start is somewhere to store your product, such as a garage or basement to begin with.
How Does it Work?
- The customer purchases their product as part of their first years’ installation and pays only a re-installation price for each year after that for installation, take down, and storage. This is approximately 60% of their initial cost. With this savings customers are excited to have you decorate their home or business year after year. Also, because of the savings some customers choose to purchase additional product and add to their design. Strong customer retention and additional product sales are both great sources of additional revenue.
- After you give the customer their quote based upon the design they would like to be implemented, you will provide a digitized picture of the house as it will look once it’s decorated. This way the customer will know what to expect when the project is completed.
- You can do the entire business yourself to get started if you like, or you can hire others to do any part of it. It’s up to you how much you want to get involved with the different aspects of the business.
- This business has great potential for high gross sales with generous profit margins. It all depends upon how much you do to build the business.